Build it. Better it. Bank it!
Social Marketing has come a long way since the advent of social media. In addition, forward leaning companies excited for the potential quickly adapted to the “new fangled” ways of engaging the audience. Blogs, micro blogs, podcasting, aggregation have all, to one degree or another, found acceptance in “business as usual.” Sadly, I am still [...]
Social media network management can become quite the devil in the details! How many Twitter accounts do you have? How many Facebook? And Linkedin maybe? Do you regularly post from feeds to your various social media network accounts? Is it getting just a wee bit much to handle? Social media network control can quickly get [...]
Social Marketing I had an interesting conversation with Mack Collier and Gigi Peterkin over at Mack’s site the other day. Mack had posted a topic that got me thinking “Should Marketers Use Social Media Personally Before They Use it Professionally?” It evolved into a discussion orbiting whether or not a company’s c-suite seemed more believable [...]
A Definition of Social Media? A definition of Social Media is a perennial or evergreen topic that reoccurs in people’s quest for online understanding. Here I want to take a tangential look at what it means to YOU: as a blogger, marketer, or other online personality. Lets take a look at some established online definitions [...]
