Social Media Network Management with Sprout Socialwork management

Sprout Social Management Tool

Social media network  management can become quite the devil in the details! How many Twitter accounts do you have? How many Facebook? And Linkedin maybe? Do you regularly post from feeds to your various social media network accounts? Is it getting just a wee bit much to handle? Social media network control can quickly get [...]

Social Marketing: Must it Show a Dollars Based Profit?

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Social Marketing I had an interesting conversation with Mack Collier and Gigi Peterkin over at Mack’s site the other day. Mack had posted a topic that got me thinking “Should Marketers Use Social Media Personally Before They Use it Professionally?” It evolved into a discussion orbiting whether or not a company’s c-suite seemed more believable [...]

Social Marketing and the Wreckage of Old Strategies

Social Marketing with Google+ and You (Aff Link) I have just finished reading Chris Brogan‘s Book “Google+ for Business.” If you are running a business, I highly recommend this book to understand how you can leverage Google+ to build lasting relationships with your customer base. Chris makes a smart argument that social marketing is not [...]