Build it. Better it. Bank it!
Social Marketing has come a long way since the advent of social media. In addition, forward leaning companies excited for the potential quickly adapted to the “new fangled” ways of engaging the audience. Blogs, micro blogs, podcasting, aggregation have all, to one degree or another, found acceptance in “business as usual.” Sadly, I am still [...]
Social Marketing I had an interesting conversation with Mack Collier and Gigi Peterkin over at Mack’s site the other day. Mack had posted a topic that got me thinking “Should Marketers Use Social Media Personally Before They Use it Professionally?” It evolved into a discussion orbiting whether or not a company’s c-suite seemed more believable [...]
